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Liz Masoner

Writer, editor, and content creator.

I bridge the knowledge gap between you and your customers.

Testimonials

"Liz is an exceptional writer. She’s smart, efficient, and supportive. I had the pleasure of working with her for nearly a year at Forbes Advisor, where we collaborated on numerous articles.

She proved to be a trusted expert in all things related to website building, hosting, and e-commerce. If you’re considering working with Liz, I recommend that you take advantage of the opportunity."

- Brian Kagan

"No matter what's she called upon to do, Liz has always delivered top-notch results. Her editorial work is solid, thorough and ahead of deadline.

Technically, she's assigned to my copy desk...but she does so, so much more. Be it catching errors, both syntactical and SEO, polishing a headline to truly shine, mentoring younger and less experienced writers, or even keeping me abreast of the latest developments on the internet at large, I'd be lost without her.

One of the most conscientious professionals I've had the pleasure of working with, consider this my own glowing recommendation."

- Logan K. Young

"Liz has been writing on my team at RetirementLiving.com for over a year. She is very capable of researching companies and products to create an easy-to-read buyer's guide or review for consumers.

Liz breaks down complex information to produce content that is meaningful and useful to readers.

She gets assignments in on time or early, follows specified formatting, and is always a pleasure to work with. Liz also took the initiative to go above and beyond project requirements by creating professional, colorful flow charts to explain processes to readers and add visual interest to the page."

- Shelley Elmblad

"Liz is simply one of the best editors I've ever worked with.

It's not just her keen eye for detail and thoughtful approach to editing. Liz has this uncanny ability to capture the essence of what I’m trying to say and guide me in the right direction. Every piece we've worked on together is so much better, thanks to her insight. 

Liz is the "tough editor" who pushes you to do your best while still being your biggest cheerleader.

I'm a much better writer for having worked with Liz."

- Lars Arboleda

"Liz is the type of editor who comes in with her own solid foundation while remaining flexible to weave in various additional guidelines.

While working at my agency, The Blogsmith, we could confidently assign her to any client or content project and know that she would do a thorough, quality job. When necessary, she contributed developmental editing to finish work on deadline.

We refer to our editors as the "final gatekeepers of quality," and Liz embodies this role with her great attention to detail and collaboration."

- Maddy French

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WordPress versus GoDaddy is a cage match new to the ticket, but GoDaddy’s ads featuring popular actor Walton Goggins have people buzzing about the new GoDaddy AI website builder. GoDaddy promises almost no-effort professional websites in its latest marketing push, but can it really live up to the hype or compete with WordPress? GoDaddy’s website builder looks easy on the surface, but when you compare customization capabilities, hosting flexibility, SEO tools and long-term use cases, WordPress.or...

20 Essential Social Media Metrics

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Social media metrics measure basic information such as the number of people who have seen your content, but they also measure your brand’s responses and combine with website traffic data for deeper insights into metrics surrounding brand awareness, conversion rates, customer service and engagement. For social media managers, every bit of data is ...

What Is Mobile Marketing? A Beginner’s Guide

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There’s no doubt that ClickFunnels is a powerful platform combining email marketing and sales features. However, it comes with a steep price tag that is often too much for many SMBs. Plus, if you already have a CRM, live chat or website, do you really need to pay for those tools again as part of the ClickFunnels’ packages? We’ve dug into the details and consulted both experts and real-world users to find the best ClickFunnels alternatives for your business...

How To Build A Website For Free In 2025

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All of my “best-of” lists are informed by years of industry experience, backed with in-depth data collection and..

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